Outside of work, I perform as a DJ within the Chicago and Milwaukee music markets. Being a DJ enables me to practice organic brand growth on social media.
When planning social media, I utilize a monthly content calendar to organize posting across different platforms. This content calendar includes date of posting, copy, and links to graphics/media. For social media content, I create videos, photos and copy targeted to audience engagement and delight.
I’ve included five examples of social media posts from the EPPEN Facebook and Instagram pages.